How it works

The system that creates Moments of Delight.

Outcome-based outreach for ABM and growth teams, run like a demand gen program: target accounts, one goal, a sequence across digital and physical channels, and results you can report.

In short

DelightLoop is an outcome-based outreach system with three agents. Delight Discover finds the right people and the right moment, Delight Outreach orchestrates email, LinkedIn, letters and gifts toward one goal, and Delight Surface gives every recipient a personal page that turns attention into a meeting.

Platform Overview

Outcome-based Outreach

Define the outcome, and DelightLoop builds the audience, the personal pages and the multi-channel sequence, then reports the meetings it created.

Platform Overview · 1:36

More videos
Find · Reach · Land · Win

Three agents, one outcome.

Your outcomeYour outcome, for example: Get me 20 additional registrations for my webinar; Activate 50 net-new accounts; Reduce churn with 550 top accounts; Reactivate 250 cold leads; Get 25 CXOs confirmed for dinner activation in NY.1 of 40+ plays
  1. Matches your ICP to live intent, so you know who to reach and why now.

    Explore Discover
  2. Runs one sequence across email, LinkedIn, letters and gifts toward your goal.

    Explore Outreach
  3. Gives every person their own page, so attention turns into a booked meeting.

    Explore Surface
  4. Every delivery, visit and booking counts toward your goal, live, in one report.

    Product screens with example data
1 · FindDelight Discover
Delight Discover · Tier 1 accounts
Delight Discover · CXO dinner, Atlanta
1,248 matchedICP × intent signals × relevance
Net-new 812Customers 3Open opps 64
  • Elena OkaforCISO · Beacon Telecom
    Opening a new edge hub96
  • Marcus TranVP of IT · Northwind
    Hiring 12 IT roles91
  • Sarah HaddadVP of IT · Nimbus Cloud
    SOC 2 audit in Q188
  • Anna LindqvistVP of IT · Halcyon Bank
    Cloud migration this year85
  • Carter ReedCIO · Lumen Health
    New campus opening82

Addresses from GDPR-compliant sources. Most are confirmed by the recipient before anything ships.

2 · ReachDelight Outreach
Delight Outreach · live sequence
Delight Outreach: a live sequence of email, LinkedIn, a letter and a gift, with who is at each step
3 · LandDelight Surface
meet.acme.com/beacon-telecom/elena
Delight Surface: Elena Okafor's personal page, written for Beacon Telecom
4 · WinThe outcome
Campaign overview · live
The campaign report: delivered, acknowledged, engaged and 5 of 20 meetings booked
Moments of Delight

Know the moment it lands.

Every open, scan and page visit is recorded against the campaign goal. Your team sees who engaged, what they did and who booked, in one view.

  • Delivered, acknowledged, engaged and booked, per person
  • Which nudge got each person to act
  • A live feed your reps can act on
Pre-event meetings · overview
Campaign overview with deliveries, engagement, channels and bookings
Nudge MCP

Your AI agents get a physical channel.

Connect Claude, ChatGPT or any MCP agent and launch nudges from a conversation. Nothing ships without your confirmation.

About the Nudge MCP
Claude · Nudge MCP connected
Holiday season's here. Thank the champions at our top 50 customers.
  • get_account_contextAcme · catalog, budgets
  • add_to_audience50 champions from your top customers
  • get_catalogholiday collection · 12 in stock
  • prepare_nudgehamper + postcard · personal note
Ready to send · 50 nudges · awaiting your OK44 addresses on file, 6 will confirm first. Nothing ships until you say yes.
Customer Success-led onboarding

You run the campaigns. We make sure the first one lands.

Onboarding starts with a 15-minute call where you set up your first campaign and watch it go live. After that, your team runs it, with Customer Success a message away.

  1. A 15-minute call: your goal and your list
  2. Your first campaign goes live on the call
  3. Customer Success checks in as results arrive
  4. Your team runs the next plays on its own
Integrations

Plugs into the stack you already run.

With Nudge MCP, Claude, ChatGPT or any agent can send a nudge to anyone, anytime, anywhere, at scale. Signals come in from your tools, Moments of Delight go back to your CRM.

  • AccountabilityEvery nudge has an owner, a reason and an approval step before anything ships. Nothing goes out unseen.
  • Cost efficiencyBudgets and limits per play, gifts sized to the relationship, and spend billed on actuals.
  • Clear attributionEvery open, scan, visit and reply is written back to the contact and the deal, so the pipeline it creates is on the record.
How Nudge MCP works
CRM
  • HubSpot
  • Salesforce
  • Attio
Signals
  • Clay
  • Gong
  • Product usage
Agents
  • Claude
  • ChatGPT
  • Any MCP client
Channels
  • Email
  • LinkedIn
  • Letters
  • Gifts
Nudge MCPanyone · anytime · anywhere
FAQ

Questions we hear a lot

What is a direct mail automation platform and how does it work?
It sends letters, postcards and gifts from software, triggered by a campaign or a signal, instead of by hand. DelightLoop runs it end to end: Delight Discover picks the people and the moment, Delight Outreach sequences the letter or gift with email and LinkedIn, and Delight Surface gives each person a page that records when they engage.
What are the parts of DelightLoop?
Three agents (Delight Discover, Delight Outreach and Delight Surface), physical nudges sourced and shipped for you, the Nudge MCP for AI agents, and Customer Success-led onboarding that gets your first campaign live.
How does DelightLoop choose who to send a gift to?
Delight Discover cross-references your ICP with intent and relevance signals, such as hiring, funding, product usage or a strong call, and recommends who to nudge and when. You approve the list. Letters go to everyone in the play; gifts are reserved for the decision makers who matter most.
How does a gifting platform get a recipient's address?
DelightLoop uses GDPR-compliant address sources, and most recipients confirm their own address on an opt-in page before anything ships. If someone doesn't confirm, you choose whether to ship to their best known address or skip them.
How do you track direct mail with QR codes?
Every letter and gift card carries a QR code that opens that person's own Delight Surface. The scan, the visit, what they viewed and the button they pressed are recorded as Moments of Delight and sent to your rep and your CRM in real time.
Does DelightLoop integrate with HubSpot, Salesforce and Attio?
Yes. DelightLoop reads your accounts and contacts from your CRM and writes every Moment of Delight back to the contact and the deal, so gifting shows up in your pipeline reports. The rest of your stack connects through Claude and the Nudge MCP.
How long does it take to launch a campaign?
About 15 minutes for the first one. On a Customer Success-led call you bring a list and a goal, set up your first Moment of Delight, and watch it go live. After that your team runs campaigns on its own.

See your first campaign go live in 15 minutes.

Bring your list and one goal. On a short call, our Customer Success team helps you set up your first Moment of Delight and launch it with you, live.